The Schmegmatics

in stores June 26th

Release Party and exclusive pre-show cocktail reception
Eden Garden Amphitheater on June 25th
more info here

Welcome to Schmegmoid One

On Schmegmoid One, life was a harmonious blend of technology and nature. Our society was built on the principles of mutual respect, positivity, and self-improvement. From a young age, we were taught to strive for excellence, to cultivate our passions, and to contribute to the greater good.

But not everyone fit the mold. I, Brian, and Mitch were among those who struggled to conform. We were the misfits, the ones who couldn’t quite grasp the intricacies of Schmegmoidian etiquette, who laughed too loudly, or who deviated from the norm. Our parents, though loving and supportive, worried about our futures.

As was customary, we underwent therapy to correct our “deviations.” We spent hours in meditation, practiced mindfulness, and received guidance from wise elders. But despite the efforts, we remained…different. Our creativity, our curiosity, and our sense of humor continued to set us apart.

It was then that we discovered the power of being Schmegmatic.

Schmegmatic (adjective): Characterized by a whimsical or quirky approach to solving problems. Describing a method or solution that is unconventional or outside the box, often leading to surprisingly effective results. Pertaining to a style or manner that is playful, nonconformist, and challenges traditional norms. Slippery or evasive. Nonchalant.

We embodied the spirit of Schmegmatic, and it became our guiding principle. We approached problems with a playful, unconventional mindset, often finding innovative solutions that surprised even ourselves.

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